Wet N Wild Color Icon Lip Liner Willow Review

by Smriti S
5 minutes read

Lip liners are a boon to outline the lips and give a feeling of fuller lips and gives a defined outline to the lips. Also, using the same shade of lip liner as that of lipstick makes the lipstick color last longer and the color comes out bright and beautiful. So today, I will be reviewing the Wet N Wild Color Icon Lip Liner Willow . Recently they launched exclusively on nykaa and I purchased a few lip liners. Read on to know whether the product is worth it or not.

Wet N Wild Color Icon Lip Liner Willow 1

Wet N Wild Color Icon Lip Liner Willow 3

Details about Wet N Wild Color Icon Lip Liner Willow

What is it?       

Wet n wild color icon lip liner “willow” is a lip liner that is used to fill the lips prior to application of lipstick. Wet n wild believes in manufacturing high quality, yet affordable makeup products which can reach out to all the people. They don’t test their products on animals. They claim to have the same ingredient list as that of other high-end luxury brands. Apart from this, they have moisturizing and hydrating ingredients like shea butter, vitamin E oil, and macadamia nut oil. They also guarantee that we, after using the product, will declare it to be the best brand of life.


Rs 135

Net quantity

0.04 oz/ 1.4 g

Shelf life

24 months from the date of manufacture

Wet N Wild Color Icon Lip Liner Willow 2

Sensitive skin alert?

No, it doesn’t irritate the skin

Natural/ organic/ vegan?

It just specified that it is not tested on animals

My experience with Wet N Wild Color Icon Lip Liner Willow



It has a smooth, creamy texture which glides easily on the contour of the lips.

How to use

Open the cap to reveal the pencil. Start with the inner corner of your mouth and apply it outwards and fill in where required


It smells like wood, the smell is not too strong, hence I don’t have any problem with it

My experience

Wet n wild is considered to be one of the best, good quality, affordable make-up brand and fortunately, it recently launched in India exclusively on the nykaa website. I have always wanted to try good lip liners and I have also seen many people just filling in their lips and using lip liners as lipsticks itself. Nothing else. I wanted to try the same. I purchased the shade willow in this range. Firstly, good packaging. The consistency of the product is creamy which hydrates the lips and glides easily on the lips. This shade resembles a nude lipstick and hence covers my pigmented lips. I used it as a lip liner and over it, applied some lipstick. I tried to use it as a lipstick, just apply it all over the lips and it covered my pigmented lips but didn’t really stay long. If you want to apply a light shade of lipstick and are worried about your pigmented lips, this is a great choice. Apply this all over your lips and apply your favorite shade of lipstick.  It stays for around 3 hours. So, my suggestion would be to use this as a lip liner only. For the price, the product is amazing and worth it.

Wet N Wild Color Icon Lip Liner Willow 4

Wet N Wild Color Icon Lip Liner Willow

Overall Performance of Wet N Wild Color Icon Lip Liner Willow


  • Easy to apply
  • Easy to carry
  • Doesn’t bleed
  • Can be used to cover pigmentation of the lips
  • Can be used as a lipstick itself
  • Creamy consistency
  • Good packaging
  • Not tested on animals
  • Affordable


  • Not waterproof
  • Less staying power

Would I repurchase or recommend?

Yes, I recommend this to people who have pigmented lips so that the pigmentation can be covered with this lip pencil. This doesn’t stay long but when you apply it under the lipstick, covers the pigmented lips and gives an even looking color to the lips. I won’t repurchase this though.

More Wet n Wild Products?

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Leave a Comment


Meghal December 16, 2017 - 12:27 PM

Nice this can be used as a lip liners as well a concealer
Good review :good:

Smriti December 16, 2017 - 12:42 PM

Yes. It helps. Thank you

Apoorwa verma December 16, 2017 - 1:02 PM

The colour is simply wow ??if it would have been long lasting then surely have became a product to buy. Helpful arricle !!!!

Smriti December 16, 2017 - 2:52 PM

:love thank you so much

Sreeparna Ganguly December 16, 2017 - 4:59 PM

Decent lip liner.. Good for beginners I feel..
Nice review :love

Smriti December 16, 2017 - 5:17 PM

Yes absolutely sreeparna.